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Masami Sato

Masami is VERY different. She brings a new, almost upside-down strategy to everything she does. And she radiates it magically through her books and through her speaking (indeed through everything she does). By taking a completely new look at the power of connection and giving, she founded a novel concept – one that’s already dramatically impacting the way business, worthy causes and individuals connect at a deeper level. It’s called Buy1GIVE1™. It’s about sharing the joy of giving; every second, every day and in every way. And it’s transforming the way we think about business.

Masami was born in Japan but her desire to expand her horizons at an early age took her on an incredible journey of exploration travelling throughout the world. Her way of travelling was all about connecting and sharing with people to gain new insights and understandings of different cultures, lifestyles and environment. She also became aware of the desperate need for support and change in certain countries in contrast with the luxurious life styles of developed countries she also visited. Her soul search became much based on the creation of real connectivity of all different cultures and people to realise the world full of real WIN-WIN relationships and effective giving.

She has also gone through a journey as an entrepreneur starting and running several commercial enterprises all aiming to transform the way businesses are operated today– supporting people in need and contributing to the increased awareness of the public. Her belief has always been the creation of real transformational business and charity model with a positive and empowering approach. She now educates businesses to involve their customers and team members to bring in the new form of CSR program.

She has also been inspiring many non-profit organisations around the world to take a new focus on their roles. She talks about the real values of worthy causes and the ways to create sustainable and effective results by working with businesses and the public.

She is also the author of the best-selling book JOY ~ the gift of acceptance, trust and love. She has just launched her second book ONE ~ Sharing the JOY of Giving. Both JOY and Masami’s new book ONE are available from b1g1.com.

Her career has followed her diverse talent and extensive skills having been a teacher, translator, business manager, health consultant, natural food chef, best-selling author and entrepreneur. She is also a popular international public speaker. She spoke in 8 countries in 2007 and was invited to various TV and radio interviews.

"Masami’s words radiate the message of love, which uplifts and enlightens our way." Dr. John F. Demartini, the bestselling author of Count Your Blessings